The ArtHouse Hotel in the heart of Sydney’s CBD combines an eclectic mix of heritage-listed architecture with contemporary, cool, indoor surroundings. It’s a venue that caters for artists, clubbers, diners and party-goers. From showcasing inspiring exhibitions from up-and-coming artists, to holding one-of-a-kind R’n’B nights, ArtHouse has something for everyone. With so much going on, ArtHouse wanted a simplistic feel to their website, with a hint of quirky. We happily obliged and combined hand-drawn illustrations with a white, clean background, resulting in a very cool website that gives the user an idea of the kind of atmosphere they can expect when visiting this popular venue. We focused on promoting key areas of ArtHouse – dining reservations, wedding bookings and the renowned nightclub experience Sydney-siders are known to enjoy. In the coming months, we will be paying close attention to the number of reservations and enquiries coming through for these areas, and hope to support ArtHouse in the long term with a clever online marketing campaign that will include an illustrative email marketing template, SEO strategy and social media campaigns.